Google Play or Android Marketplace use to consume digital content in the UK 2013-2018

Use of Google Play or Android Marketplace to consume or share digital content in the United Kingdom (UK) from 2013 to 2018

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Release date

July 2018

Region

United Kingdom

Survey time period

March 2013 to May 2018

Number of respondents

2,890*

Age group

12 years and older

Special properties

non-infringers**; those who had downloaded, streamed/accessed or shared any of the six content types in the past three months***

Supplementary notes

* Base of most recent survey wave (Wave 8). Base varied by wave: n (W4) = 2,034; n (W5) = 1,171; n (W6) =3,040; n (W7) = 3,014; n (W8) = 2,890.
** Only respondents that reported having consumed no illegal digital content.
*** Content types included: music, e-books, video games, computer software, films and tv shows.
Online (CAWI) and face-to-face (CAPI) surveys were used.

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