This statistic presents the share of legal digital content consumers that used Facebook to consume and/or share digital content in the United Kingdom (UK) from 2012 to 2018. As of the most recent survey wave, ending in March 2018, 18 percent of respondents reported using Facebook in this way.
Use of Facebook to consume or share digital content in the United Kingdom (UK) from 2012 to 2018
Characteristic
Share of respondents
March 2018
18%
March 2017
18%
March to May 2016
16%
March to May 2015
14%
March to May 2013
14%
November 2012 to January 2013
17%
August to October 2012
14%
0%2.5%5%7.5%10%12.5%15%17.5%20%
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non-infringers**; those who had downloaded, streamed/accessed or shared any of the six content types in the past three months***
Supplementary notes
Base of most recent survey wave (Wave 6). Base varied by wave: n (W2) = 2,062; n (W3) = 2,206; n (W4) = 2,034; n (W5) =1,171; n (W6) = 2,284; n (W7) = 2,254. * Only respondents that reported having consumed no illegal digital content. ** Content types included: music, e-books, video games, computer software, films and tv shows. Online (CAWI) and face-to-face (CAPI) surveys were used. Data for waves previous to Wave 5 published earlier by the source.
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Stacy Jo Dixon
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Ofcom, & Intellectual Property Office (UK), & Kantar. (July 4, 2018). Use of Facebook to consume or share digital content in the United Kingdom (UK) from 2012 to 2018 [Graph]. In Statista. Retrieved April 27, 2025, from https://www.statista.com/statistics/291459/use-of-facebook-to-consume-or-share-digital-content-in-the-united-kingdom/
Ofcom, und Intellectual Property Office (UK), und Kantar. "Use of Facebook to consume or share digital content in the United Kingdom (UK) from 2012 to 2018." Chart. July 4, 2018. Statista. Accessed April 27, 2025. https://www.statista.com/statistics/291459/use-of-facebook-to-consume-or-share-digital-content-in-the-united-kingdom/
Ofcom, Intellectual Property Office (UK), Kantar. (2018). Use of Facebook to consume or share digital content in the United Kingdom (UK) from 2012 to 2018. Statista. Statista Inc.. Accessed: April 27, 2025. https://www.statista.com/statistics/291459/use-of-facebook-to-consume-or-share-digital-content-in-the-united-kingdom/
Ofcom, and Intellectual Property Office (UK), and Kantar. "Use of Facebook to Consume or Share Digital Content in The United Kingdom (Uk) from 2012 to 2018." Statista, Statista Inc., 4 Jul 2018, https://www.statista.com/statistics/291459/use-of-facebook-to-consume-or-share-digital-content-in-the-united-kingdom/
Ofcom & Intellectual Property Office (UK) & Kantar, Use of Facebook to consume or share digital content in the United Kingdom (UK) from 2012 to 2018 Statista, https://www.statista.com/statistics/291459/use-of-facebook-to-consume-or-share-digital-content-in-the-united-kingdom/ (last visited April 27, 2025)
Use of Facebook to consume or share digital content in the United Kingdom (UK) from 2012 to 2018 [Graph], Ofcom, & Intellectual Property Office (UK), & Kantar, July 4, 2018. [Online]. Available: https://www.statista.com/statistics/291459/use-of-facebook-to-consume-or-share-digital-content-in-the-united-kingdom/
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