This statistic presents the share of legal digital content consumers that used YouTube to consume and/or share digital content in the United Kingdom (UK) from 2012 to 2018. As of the most recent survey wave, ending in March 2018, 58 percent of respondents reported using YouTube for this purpose.
Use of YouTube to consume or share digital content among legal digital content consumers in the United Kingdom (UK) from 2012 to 2018
non-infringers**; those who had downloaded, streamed/accessed or shared any of the six content types in the past three months***
Supplementary notes
* Base of most recent survey wave (Wave 8). Base varied by wave: n (W2) = 2,062; n (W3) = 2,206; n (W4) = 2,034; n(W5) = 1,171; n (W6) = 2,284; n (W7) = 2,254; n (W8) = 2,142. ** Only respondents that reported having consumed no illegal digital content. *** Content types included: music, e-books, video games, computer software, films and tv shows. Online (CAWI) and face-to-face (CAPI) surveys were used.
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Intellectual Property Office (UK), & Ofcom, & Kantar. (July 4, 2018). Use of YouTube to consume or share digital content among legal digital content consumers in the United Kingdom (UK) from 2012 to 2018 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/291453/use-of-youtube-to-consume-or-share-digital-content-uk/
Intellectual Property Office (UK), und Ofcom, und Kantar. "Use of YouTube to consume or share digital content among legal digital content consumers in the United Kingdom (UK) from 2012 to 2018." Chart. July 4, 2018. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/291453/use-of-youtube-to-consume-or-share-digital-content-uk/
Intellectual Property Office (UK), Ofcom, Kantar. (2018). Use of YouTube to consume or share digital content among legal digital content consumers in the United Kingdom (UK) from 2012 to 2018. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/291453/use-of-youtube-to-consume-or-share-digital-content-uk/
Intellectual Property Office (UK), and Ofcom, and Kantar. "Use of Youtube to Consume or Share Digital Content among Legal Digital Content Consumers in The United Kingdom (Uk) from 2012 to 2018." Statista, Statista Inc., 4 Jul 2018, https://www.statista.com/statistics/291453/use-of-youtube-to-consume-or-share-digital-content-uk/
Intellectual Property Office (UK) & Ofcom & Kantar, Use of YouTube to consume or share digital content among legal digital content consumers in the United Kingdom (UK) from 2012 to 2018 Statista, https://www.statista.com/statistics/291453/use-of-youtube-to-consume-or-share-digital-content-uk/ (last visited December 22, 2024)
Use of YouTube to consume or share digital content among legal digital content consumers in the United Kingdom (UK) from 2012 to 2018 [Graph], Intellectual Property Office (UK), & Ofcom, & Kantar, July 4, 2018. [Online]. Available: https://www.statista.com/statistics/291453/use-of-youtube-to-consume-or-share-digital-content-uk/