This statistic displays the metrics for content marketing success according to marketers in the United Kingdom (UK) from July to August 2016. Among marketers, 63 percent cited sales as a metric for marketing success.
Metrics for content marketing success according to marketers in the United Kingdom (UK) in 2016
* In 2016, marketers were contacted using lists from Content Marketing Institute, MarketingProfs, The Association for Data-driven Marketing & Advertising (ADMA), and WHTH Media.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Content Marketing Institute. (December 7, 2016). Metrics for content marketing success according to marketers in the United Kingdom (UK) in 2016 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/290969/metrics-for-content-marketing-success-in-the-uk/
Content Marketing Institute. "Metrics for content marketing success according to marketers in the United Kingdom (UK) in 2016." Chart. December 7, 2016. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/290969/metrics-for-content-marketing-success-in-the-uk/
Content Marketing Institute. (2016). Metrics for content marketing success according to marketers in the United Kingdom (UK) in 2016. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/290969/metrics-for-content-marketing-success-in-the-uk/
Content Marketing Institute. "Metrics for Content Marketing Success According to Marketers in The United Kingdom (Uk) in 2016." Statista, Statista Inc., 7 Dec 2016, https://www.statista.com/statistics/290969/metrics-for-content-marketing-success-in-the-uk/
Content Marketing Institute, Metrics for content marketing success according to marketers in the United Kingdom (UK) in 2016 Statista, https://www.statista.com/statistics/290969/metrics-for-content-marketing-success-in-the-uk/ (last visited August 25, 2024)
Metrics for content marketing success according to marketers in the United Kingdom (UK) in 2016 [Graph], Content Marketing Institute, December 7, 2016. [Online]. Available: https://www.statista.com/statistics/290969/metrics-for-content-marketing-success-in-the-uk/