This statististic ranks content marketing tactics by usage among marketers in the United Kingdom (UK) from from 2016 to 2017. In 2016, Blogs were most commonly used among marketers, with 93 percent of marketers reporting using them as part of their content marketing strategy, while in 2017, 89 percent of the respondents stated that they use e-Newsletters.
Content marketing tactics and channels ranked by usage among for-profit marketers in the United Kingdom (UK) from 2016 to 2017
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Content Marketing Institute. (January 12, 2018). Content marketing tactics and channels ranked by usage among for-profit marketers in the United Kingdom (UK) from 2016 to 2017 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/290952/content-marketing-tactics-used-in-the-uk-united-kingdom/
Content Marketing Institute. "Content marketing tactics and channels ranked by usage among for-profit marketers in the United Kingdom (UK) from 2016 to 2017." Chart. January 12, 2018. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/290952/content-marketing-tactics-used-in-the-uk-united-kingdom/
Content Marketing Institute. (2018). Content marketing tactics and channels ranked by usage among for-profit marketers in the United Kingdom (UK) from 2016 to 2017. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/290952/content-marketing-tactics-used-in-the-uk-united-kingdom/
Content Marketing Institute. "Content Marketing Tactics and Channels Ranked by Usage among For-profit Marketers in The United Kingdom (Uk) from 2016 to 2017." Statista, Statista Inc., 12 Jan 2018, https://www.statista.com/statistics/290952/content-marketing-tactics-used-in-the-uk-united-kingdom/
Content Marketing Institute, Content marketing tactics and channels ranked by usage among for-profit marketers in the United Kingdom (UK) from 2016 to 2017 Statista, https://www.statista.com/statistics/290952/content-marketing-tactics-used-in-the-uk-united-kingdom/ (last visited November 21, 2024)
Content marketing tactics and channels ranked by usage among for-profit marketers in the United Kingdom (UK) from 2016 to 2017 [Graph], Content Marketing Institute, January 12, 2018. [Online]. Available: https://www.statista.com/statistics/290952/content-marketing-tactics-used-in-the-uk-united-kingdom/