This statistic displays the share of respondents in Great Britain that reported forwarding branded content online in 2013, by content type and demographic group. Of male respondents, 12 percent reported having forwarded a link to an article about a brand or product within the month previous to survey.
Which of the following activities have you done online in the past month?
Characteristic
Male
Female
Under 35
35 to 49
50 to 64
Forwarded a link to an article about a brand or product to someone
12%
15%
15%
12%
13%
Forwarded a link to brand's or product's website to someone
12%
14%
14%
13%
11%
Forwarded a link to a brand's or product's video to someone
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Ipsos. (August 20, 2013). Which of the following activities have you done online in the past month? [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/289975/forwarding-links-to-branded-content-in-great-britain-by-demographic-and-type/
Ipsos. "Which of the following activities have you done online in the past month?." Chart. August 20, 2013. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/289975/forwarding-links-to-branded-content-in-great-britain-by-demographic-and-type/
Ipsos. (2013). Which of the following activities have you done online in the past month?. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/289975/forwarding-links-to-branded-content-in-great-britain-by-demographic-and-type/
Ipsos. "Which of The following Activities Have You Done Online in The past Month?." Statista, Statista Inc., 20 Aug 2013, https://www.statista.com/statistics/289975/forwarding-links-to-branded-content-in-great-britain-by-demographic-and-type/
Ipsos, Which of the following activities have you done online in the past month? Statista, https://www.statista.com/statistics/289975/forwarding-links-to-branded-content-in-great-britain-by-demographic-and-type/ (last visited August 25, 2024)
Which of the following activities have you done online in the past month? [Graph], Ipsos, August 20, 2013. [Online]. Available: https://www.statista.com/statistics/289975/forwarding-links-to-branded-content-in-great-britain-by-demographic-and-type/