Reasons for declining magazine readership in the United Kingdom (UK) 2012

Reasons for reading fewer magazines in the United Kingdom (UK) as of May 2012

CharacteristicShare of respondents
Magazines are not environmentally friendly 8%
The media landscape is too crowded 11%
Too many adverts 31%
Not every issue is relevant to me 32%
Not enough time 42%
Cost 70%
Created with Highcharts 7.2.2Share of respondents70%70%42%42%32%32%31%31%11%11%8%8%CostNot enough timeNot every issue is relevant to meToo many advertsThe media landscape is toocrowdedMagazines are notenvironmentally friendly
0%10%20%30%40%50%60%70%80%
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Release date

June 2013

Region

United Kingdom

Survey time period

May 18-21, 2012

Number of respondents

2,057 respondents

Age group

18+

Method of interview

Online survey

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Revenue

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Reach and readership

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Magazines and social media

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