The statistic shows the penetration rate of the Apple iPhone in Great Britain from the first quarter of 2011 to the third quarter of 2018. In the fourth quarter of 2011, the iPhone only had 15 percent penetration in British households. By the third quarter of 2018 this had risen to 43 percent penetration. iPhone is a line of smartphones designed and marketed by Apple Inc. The first iPhone was first released in 2007. Since then, many other versions were released such as the iPhone 3G, iPhone 5 and iPhone 6. The latest versions released by Apple were the iPhone 7 and 7 Plus in 2016. This line of smartphones run on the iOS mobile operating system by Apple Inc, and it holds a high share in the market of operating systems.
Penetration rate of Apple iPhone in Great Britain from 1st quarter 2011 to 3rd quarter 2018
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Ipsos. (October 1, 2018). Penetration rate of Apple iPhone in Great Britain from 1st quarter 2011 to 3rd quarter 2018 [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/288870/market-share-of-apple-iphone-in-great-britain/
Ipsos. "Penetration rate of Apple iPhone in Great Britain from 1st quarter 2011 to 3rd quarter 2018." Chart. October 1, 2018. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/288870/market-share-of-apple-iphone-in-great-britain/
Ipsos. (2018). Penetration rate of Apple iPhone in Great Britain from 1st quarter 2011 to 3rd quarter 2018. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/288870/market-share-of-apple-iphone-in-great-britain/
Ipsos. "Penetration Rate of Apple Iphone in Great Britain from 1st Quarter 2011 to 3rd Quarter 2018." Statista, Statista Inc., 1 Oct 2018, https://www.statista.com/statistics/288870/market-share-of-apple-iphone-in-great-britain/
Ipsos, Penetration rate of Apple iPhone in Great Britain from 1st quarter 2011 to 3rd quarter 2018 Statista, https://www.statista.com/statistics/288870/market-share-of-apple-iphone-in-great-britain/ (last visited December 23, 2024)
Penetration rate of Apple iPhone in Great Britain from 1st quarter 2011 to 3rd quarter 2018 [Graph], Ipsos, October 1, 2018. [Online]. Available: https://www.statista.com/statistics/288870/market-share-of-apple-iphone-in-great-britain/