This statistic shows the impact of the horsemeat scandal on consumer buying habits in the United Kingdom (UK) in January 2014 compared to almost one year before, in February 2013. Of respondents to the January 2014 survey, 64 percent said they would not change their shopping habits compared to 47 percent in February 2013.
Impact of the horsemeat scandal on consumer buying habits in the United Kingdom (UK) in January 2013 and February 2014
Characteristic
Reaction in January 2014
Reaction in February 2013
It will not change my shopping habits
64%
47%
I will not buy from brands linked to horsemeat stories in the news
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Kantar. (January 14, 2014). Impact of the horsemeat scandal on consumer buying habits in the United Kingdom (UK) in January 2013 and February 2014 [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/286508/impact-of-horsemeat-scandal-on-consumer-shopping-habits-in-the-united-kingdom-uk/
Kantar. "Impact of the horsemeat scandal on consumer buying habits in the United Kingdom (UK) in January 2013 and February 2014." Chart. January 14, 2014. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/286508/impact-of-horsemeat-scandal-on-consumer-shopping-habits-in-the-united-kingdom-uk/
Kantar. (2014). Impact of the horsemeat scandal on consumer buying habits in the United Kingdom (UK) in January 2013 and February 2014. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/286508/impact-of-horsemeat-scandal-on-consumer-shopping-habits-in-the-united-kingdom-uk/
Kantar. "Impact of The Horsemeat Scandal on Consumer Buying Habits in The United Kingdom (Uk) in January 2013 and February 2014." Statista, Statista Inc., 14 Jan 2014, https://www.statista.com/statistics/286508/impact-of-horsemeat-scandal-on-consumer-shopping-habits-in-the-united-kingdom-uk/
Kantar, Impact of the horsemeat scandal on consumer buying habits in the United Kingdom (UK) in January 2013 and February 2014 Statista, https://www.statista.com/statistics/286508/impact-of-horsemeat-scandal-on-consumer-shopping-habits-in-the-united-kingdom-uk/ (last visited December 23, 2024)
Impact of the horsemeat scandal on consumer buying habits in the United Kingdom (UK) in January 2013 and February 2014 [Graph], Kantar, January 14, 2014. [Online]. Available: https://www.statista.com/statistics/286508/impact-of-horsemeat-scandal-on-consumer-shopping-habits-in-the-united-kingdom-uk/