Concerns about connected devices use in the United Kingdom (UK) 2013-2014

Which, of the following, if any, concerns you most about the information delivered to "Internet of Things"?*

CharacteristicSomeone will hack into the device and do something maliciousI don't know how the information that is collected by these device(s) will be usedCompanies/organizations will sell my personal information to other companies/organizationsOrganizations will be able to track my life (e.g., actions, whereabouts, etc.)Companies/organizations will use my personal information to market to meI have no concernsOther
2013 24.4% 20.9% 14.5% 17.1% 8.2% 14.1% 0.8%
2014 31% 22% 19% 12% 8% 7% 0%
Created with Highcharts 7.2.2Share of respondents24.4%24.4%31%31%20.9%20.9%22%22%14.5%14.5%19%19%17.1%17.1%12%12%8.2%8.2%8%8%14.1%14.1%7%7%0.8%0.8%0%0%Someone will hack into the device and do something maliciousI don't know how the information that is collected by these device(s) will be usedCompanies/organizations will sell my personal information to other companies/organizationsOrganizations will be able to track my life (e.g., actions, whereabouts, etc.)Companies/organizations will use my personal information to market to meI have no concernsOther20132014
0%5%10%15%20%25%30%35%40%45%50%55%60%65%70%75%80%85%90%95%100%105%110%
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Release date

October 2014

Region

United Kingdom

Survey time period

2013 to 2014**

Number of respondents

1,001*

Special properties

employed consumers

Method of interview

Online survey

Supplementary notes

* n (2013) = 1000; n (2014) = 1001.
** Date of most recent survey was September 8-17, 2014.
Age of respondents not specified.

"Internet of Things" refers to machines, devices, sensors, cars, cameras, appliances and other items that are connected to the Internet and often to each other.Examples of connected devices include: Smart TVs, smartwatches, GPS navigation devices, electronic toll collection devices and wireless fitness trackers.

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