This survey illustrates how sensitive individuals in the United Kingdom considered certain types of personal information to be in 2014. Of respondents, 81 percent rated financial information extremely sensitive.
How sensitive, if at all, do you consider the following forms of personal information to be?*
Characteristic
Not sensitive (rated 1-5)
Sensitive (rated 6-8)
Extremely sensitive (rated 9 and 10)
Financial information
4%
14%
81%
Address and phone number
18%
33%
50%
Health information
16%
36%
49%
Details of telephone calls you have made and received
* Responses were prompted. The original survey question was: "I am now going to read out a list of types of personal information that organisations hold. Ranking each type with a number one to ten, where one means you don't consider the information sensitive at all and ten means you consider the information to be extremely sensitive, how sensitive do you consider the following types of personal information to be?"
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Information Commissioner's Office. (September 1, 2014). How sensitive, if at all, do you consider the following forms of personal information to be?* [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/285637/sensitivity-of-personal-information-in-the-united-kingdom-uk/
Information Commissioner's Office. "How sensitive, if at all, do you consider the following forms of personal information to be?*." Chart. September 1, 2014. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/285637/sensitivity-of-personal-information-in-the-united-kingdom-uk/
Information Commissioner's Office. (2014). How sensitive, if at all, do you consider the following forms of personal information to be?*. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/285637/sensitivity-of-personal-information-in-the-united-kingdom-uk/
Information Commissioner's Office. "How Sensitive, If at All, Do You Consider The following Forms of Personal Information to Be?*." Statista, Statista Inc., 1 Sep 2014, https://www.statista.com/statistics/285637/sensitivity-of-personal-information-in-the-united-kingdom-uk/
Information Commissioner's Office, How sensitive, if at all, do you consider the following forms of personal information to be?* Statista, https://www.statista.com/statistics/285637/sensitivity-of-personal-information-in-the-united-kingdom-uk/ (last visited November 21, 2024)
How sensitive, if at all, do you consider the following forms of personal information to be?* [Graph], Information Commissioner's Office, September 1, 2014. [Online]. Available: https://www.statista.com/statistics/285637/sensitivity-of-personal-information-in-the-united-kingdom-uk/
