This statistic presents information on the shopping channel preferences of U.S. smartphone shoppers as of November 2017, sorted by age group. According to Loqate, a GBG solution, 49 percent of respondents preferred to make smartphone purchases through a retailer's app.
Preferred channel for purchases via smartphone according to online shoppers in the United States as of November 2017, by age group
Original question: When you are using your smartphone or iPhone to buy online, which of the following do you prefer to use? Total survey n=1,008 online shoppers
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Loqate. (January 31, 2018). Preferred channel for purchases via smartphone according to online shoppers in the United States as of November 2017, by age group [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/283375/us-mobile-online-shopping-and-buying-preference/
Loqate. "Preferred channel for purchases via smartphone according to online shoppers in the United States as of November 2017, by age group." Chart. January 31, 2018. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/283375/us-mobile-online-shopping-and-buying-preference/
Loqate. (2018). Preferred channel for purchases via smartphone according to online shoppers in the United States as of November 2017, by age group. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/283375/us-mobile-online-shopping-and-buying-preference/
Loqate. "Preferred Channel for Purchases via Smartphone According to Online Shoppers in The United States as of November 2017, by Age Group." Statista, Statista Inc., 31 Jan 2018, https://www.statista.com/statistics/283375/us-mobile-online-shopping-and-buying-preference/
Loqate, Preferred channel for purchases via smartphone according to online shoppers in the United States as of November 2017, by age group Statista, https://www.statista.com/statistics/283375/us-mobile-online-shopping-and-buying-preference/ (last visited December 21, 2024)
Preferred channel for purchases via smartphone according to online shoppers in the United States as of November 2017, by age group [Graph], Loqate, January 31, 2018. [Online]. Available: https://www.statista.com/statistics/283375/us-mobile-online-shopping-and-buying-preference/
