Importance of e-mail marketing in the United Kingdom (UK) 2010-2014

How important is e-mail marketing within your business strategically?

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Sources

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Release date

April 2015

Region

United Kingdom

Survey time period

2010 to 2015*

Number of respondents

73**

Special properties

B2B and B2C marketers

Method of interview

Online survey

Supplementary notes

* Dates of most recent survey were November and December 2014, and January 2015.
** n (2012) = 161; n (2013) = 128; n (2014) = 73. Number of respondents for all years not provided by the source.
Shares responding "very unimportant," "unimportant," or "neither important or unimportant" are not displayed here and account for the remaining percentage points to 100 percent.

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