This statistic displays the usage of CRM software by businesses in the United Kingdom from 2006 to 2011, by use. In 2011, 17 percent of businesses used the software to analyse information about customers for marketing purposes.
Proportion of businesses using customer relationship management (CRM) software in the United Kingdom (UK) from 2006 to 2011, by use
Characteristic
2006
2007
2008
2009
2011
Analyse information about customers for marketing purposes
10.2%
11.1%
13.3%
12.8%
16.9%
Capture and share information about customers with other internal business functions
10.6%
11.4%
14.8%
12.8%
16.5%
0%5%10%15%20%
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Office for National Statistics (UK). (November 30, 2012). Proportion of businesses using customer relationship management (CRM) software in the United Kingdom (UK) from 2006 to 2011, by use [Graph]. In Statista. Retrieved May 14, 2025, from https://www.statista.com/statistics/282273/usage-of-crm-software-by-uk-businesses-by-use/
Office for National Statistics (UK). "Proportion of businesses using customer relationship management (CRM) software in the United Kingdom (UK) from 2006 to 2011, by use." Chart. November 30, 2012. Statista. Accessed May 14, 2025. https://www.statista.com/statistics/282273/usage-of-crm-software-by-uk-businesses-by-use/
Office for National Statistics (UK). (2012). Proportion of businesses using customer relationship management (CRM) software in the United Kingdom (UK) from 2006 to 2011, by use. Statista. Statista Inc.. Accessed: May 14, 2025. https://www.statista.com/statistics/282273/usage-of-crm-software-by-uk-businesses-by-use/
Office for National Statistics (UK). "Proportion of Businesses Using Customer Relationship Management (Crm) Software in The United Kingdom (Uk) from 2006 to 2011, by Use." Statista, Statista Inc., 30 Nov 2012, https://www.statista.com/statistics/282273/usage-of-crm-software-by-uk-businesses-by-use/
Office for National Statistics (UK), Proportion of businesses using customer relationship management (CRM) software in the United Kingdom (UK) from 2006 to 2011, by use Statista, https://www.statista.com/statistics/282273/usage-of-crm-software-by-uk-businesses-by-use/ (last visited May 14, 2025)
Proportion of businesses using customer relationship management (CRM) software in the United Kingdom (UK) from 2006 to 2011, by use [Graph], Office for National Statistics (UK), November 30, 2012. [Online]. Available: https://www.statista.com/statistics/282273/usage-of-crm-software-by-uk-businesses-by-use/
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