Generation Y: most preferred shopping locations worldwide by store type 2013

Most preferred shopping locations of millennial consumers worldwide in 2013, by store type

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Release date

April 2013

Region

Worldwide

Survey time period

2013

Number of respondents

6,000 respondents

Special properties

1,707 were Millennials

Method of interview

Online survey

Supplementary notes

The online survey was conducted across selected regions including the United States, the United Kingdom, Germany, France, Sweden, Japan, China and Brazil.

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