Share of U.S. adults who use social media 2021, by gender

Published by
Stacy Jo Dixon,
Aug 25, 2023
According to a February 2021 survey, 78 percent of adult women in the United States used at least one social media site. The share of adult men who used social networking sites was 66 percent. The United States remains one of the biggest markets worldwide by internet and social media use.

Percentage of adults in the United States who use social networks as of February 2021, by gender

CharacteristicShare of U.S. adults
Men 66%
Women 78%
Showing entries 1 to 2 (2 entries in total)
Created with Highcharts 7.2.2Share of U.S. adults66%66%78%78%MenWomen
0%20%40%60%80%100%

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Release date

June 2019

Region

United States

Survey time period

January 25 to February 8, 2021

Age group

18 years and older

Special properties

who use at least one social media site

Method of interview

Telephone interview

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Overview

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Online usage

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Social

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E-commerce

8

Further related statistics

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Men and women onlineSocial mediaYouTubeUnited States internet user demographics, by genderSocial commerce in the United States
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