This statistic shows the impact of mobile advertising on smartphone owners' shopping behavior in the third quarter of 2011. During that period of time, four percent of U.S. smartphone owners purchased goods directly from their connected device after seeing a mobile ad.
Reactions of smartphone owners in selected countries to seeing a mobile ad on their device in 2011
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Nielsen. (March 1, 2012). Reactions of smartphone owners in selected countries to seeing a mobile ad on their device in 2011 [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/278368/impact-of-mobile-ads-on-smartphone-owners/
Nielsen. "Reactions of smartphone owners in selected countries to seeing a mobile ad on their device in 2011." Chart. March 1, 2012. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/278368/impact-of-mobile-ads-on-smartphone-owners/
Nielsen. (2012). Reactions of smartphone owners in selected countries to seeing a mobile ad on their device in 2011. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/278368/impact-of-mobile-ads-on-smartphone-owners/
Nielsen. "Reactions of Smartphone Owners in Selected Countries to Seeing a Mobile Ad on Their Device in 2011." Statista, Statista Inc., 1 Mar 2012, https://www.statista.com/statistics/278368/impact-of-mobile-ads-on-smartphone-owners/
Nielsen, Reactions of smartphone owners in selected countries to seeing a mobile ad on their device in 2011 Statista, https://www.statista.com/statistics/278368/impact-of-mobile-ads-on-smartphone-owners/ (last visited November 22, 2024)
Reactions of smartphone owners in selected countries to seeing a mobile ad on their device in 2011 [Graph], Nielsen, March 1, 2012. [Online]. Available: https://www.statista.com/statistics/278368/impact-of-mobile-ads-on-smartphone-owners/
