Mobile accounts for approximately half of web traffic worldwide. In the last quarter of 2023, mobile devices (excluding tablets) generated 58.67 percent of global website traffic. Mobiles and smartphones consistently hoovered around the 50 percent mark since the beginning of 2017, before surpassing it in 2020.
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StatCounter. (January 25, 2024). Percentage of mobile device website traffic worldwide from 1st quarter 2015 to 4th quarter 2023 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/277125/share-of-website-traffic-coming-from-mobile-devices/?hubs_content=blog.hubspot.com%25252Fmarketing&hubs_content-cta=null&hubs_post-cta=blognavcard-website
StatCounter. "Percentage of mobile device website traffic worldwide from 1st quarter 2015 to 4th quarter 2023." Chart. January 25, 2024. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/277125/share-of-website-traffic-coming-from-mobile-devices/?hubs_content=blog.hubspot.com%25252Fmarketing&hubs_content-cta=null&hubs_post-cta=blognavcard-website
StatCounter. (2024). Percentage of mobile device website traffic worldwide from 1st quarter 2015 to 4th quarter 2023. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/277125/share-of-website-traffic-coming-from-mobile-devices/?hubs_content=blog.hubspot.com%25252Fmarketing&hubs_content-cta=null&hubs_post-cta=blognavcard-website
StatCounter. "Percentage of Mobile Device Website Traffic Worldwide from 1st Quarter 2015 to 4th Quarter 2023." Statista, Statista Inc., 25 Jan 2024, https://www.statista.com/statistics/277125/share-of-website-traffic-coming-from-mobile-devices/?hubs_content=blog.hubspot.com%25252Fmarketing&hubs_content-cta=null&hubs_post-cta=blognavcard-website
StatCounter, Percentage of mobile device website traffic worldwide from 1st quarter 2015 to 4th quarter 2023 Statista, https://www.statista.com/statistics/277125/share-of-website-traffic-coming-from-mobile-devices/?hubs_content=blog.hubspot.com%25252Fmarketing&hubs_content-cta=null&hubs_post-cta=blognavcard-website (last visited December 21, 2024)
Percentage of mobile device website traffic worldwide from 1st quarter 2015 to 4th quarter 2023 [Graph], StatCounter, January 25, 2024. [Online]. Available: https://www.statista.com/statistics/277125/share-of-website-traffic-coming-from-mobile-devices/?hubs_content=blog.hubspot.com%25252Fmarketing&hubs_content-cta=null&hubs_post-cta=blognavcard-website