According to recent calculations, total media advertising revenue in Canada in 2020 amounted to a little over 10.15 billion U.S. dollars. By 2023 this figure is expected to reach 12.6 billion dollars. The medium with the highest investment that year will be digital, at 7.4 billion U.S. dollars, while TV will see 2.4 billion of the total ad revenue.
Media advertising revenue in Canada from 2012 to 2023
(in million U.S. dollars)
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Media in Canada. (December 7, 2020). Media advertising revenue in Canada from 2012 to 2023 (in million U.S. dollars) [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/276946/advertising-expenditure-in-canada/
Media in Canada. "Media advertising revenue in Canada from 2012 to 2023 (in million U.S. dollars)." Chart. December 7, 2020. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/276946/advertising-expenditure-in-canada/
Media in Canada. (2020). Media advertising revenue in Canada from 2012 to 2023 (in million U.S. dollars). Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/276946/advertising-expenditure-in-canada/
Media in Canada. "Media Advertising Revenue in Canada from 2012 to 2023 (in Million U.S. Dollars)." Statista, Statista Inc., 7 Dec 2020, https://www.statista.com/statistics/276946/advertising-expenditure-in-canada/
Media in Canada, Media advertising revenue in Canada from 2012 to 2023 (in million U.S. dollars) Statista, https://www.statista.com/statistics/276946/advertising-expenditure-in-canada/ (last visited December 21, 2024)
Media advertising revenue in Canada from 2012 to 2023 (in million U.S. dollars) [Graph], Media in Canada, December 7, 2020. [Online]. Available: https://www.statista.com/statistics/276946/advertising-expenditure-in-canada/