Distribution of ad spend in India 2016-2017, by medium

Published by Statista Research Department, Aug 25, 2016
This statistic provides a forecast of a breakdown of advertising expenditure in India in 2016 and 2017, by medium. In 2017, television advertising was projected to account for 37.2 percent of India's total advertising expenditure.

Distribution of advertising spending in India in 2016 and 2017, by medium

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Release date

August 2016

Region

India

Survey time period

August 2016

Special properties

forecast

Supplementary notes

Figures for 'radio' and 'magazines' for 2016 not available.

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