
Best-selling cars in the United States 2024
The Toyota RAV4 was the best-selling Sport utility vehicle in the United States, with some 475,200 vehicles sold until December 2024. Toyota was the also leading brand for passenger cars during this period, with the Toyota Camry recording around 309,900 sales.
Customer preferences
The total number of autos sold in the United States seems to have reached a plateau in 2018. The recent decline in the number of new cars sold in the United States can be indicative of shifting consumer interests towards light trucks, as well as of the impact of the price inflation and supply chain disruptions on new vehicle demand. Some 3.12 million autos and 15.5 million light trucks were sold in the United States in 2023. The Toyota Camry, the best-selling car in the United States, accounted for one in seven vehicles sold under the Toyota brand in the United States in 2019. Toyota's annual U.S. sales tally came to around two million units five years later.
About the U.S. auto industry
The U.S. automotive industry is unique in a way that much of the U.S. population relies on motor vehicles as a primary mode of transportation. Government subsidies and taxes make the automotive industry in the U.S. much more accessible than in other markets. General Motors is the largest manufacturer in the United States.