In the past three months since August 2020, just under a third of British men had purchased music, as well as films or series, as a streaming service or download. Roughly one in five women had done the same. Male consumers in Great Britain had also acquired more games and software during that period.
Share of individuals who purchased media online in Great Britain 2020, by gender
Characteristic
Men
Women
Music as a streaming service or download
30%
22%
Films or series as a streaming service or download
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Office for National Statistics (UK). (August 7, 2020). Share of individuals who purchased media online in Great Britain 2020, by gender [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/276086/digital-media-purchasing-penetration-in-great-britain-by-gender/
Office for National Statistics (UK). "Share of individuals who purchased media online in Great Britain 2020, by gender." Chart. August 7, 2020. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/276086/digital-media-purchasing-penetration-in-great-britain-by-gender/
Office for National Statistics (UK). (2020). Share of individuals who purchased media online in Great Britain 2020, by gender. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/276086/digital-media-purchasing-penetration-in-great-britain-by-gender/
Office for National Statistics (UK). "Share of Individuals Who Purchased Media Online in Great Britain 2020, by Gender." Statista, Statista Inc., 7 Aug 2020, https://www.statista.com/statistics/276086/digital-media-purchasing-penetration-in-great-britain-by-gender/
Office for National Statistics (UK), Share of individuals who purchased media online in Great Britain 2020, by gender Statista, https://www.statista.com/statistics/276086/digital-media-purchasing-penetration-in-great-britain-by-gender/ (last visited December 21, 2024)
Share of individuals who purchased media online in Great Britain 2020, by gender [Graph], Office for National Statistics (UK), August 7, 2020. [Online]. Available: https://www.statista.com/statistics/276086/digital-media-purchasing-penetration-in-great-britain-by-gender/
