This statistic represents the penetration of digital media purchasing and downloading in Great Britain in 2013 and 2014, by type of media. Of respondents in 2014, 91 percent reported having downloaded software purchased via the internet.
Share of individuals who downloaded purchased media online in Great Britain in 2013 and 2014, by type of media
Characteristic
2013***
2014
Computer software, computer and video games or software upgrades
66%
91%
Electronic books, magazines, newspapers or e-learning material
* The source indicates: "The source of this information is the Opinions and Lifestyle Survey (OLS). The OLS is a multi-purpose survey developed by ONS for use by government departments, other public bodies, charities, academics and the media. It provides a fast, cost effective and reliable way of obtaining information on topics too brief to warrant their own survey."
** The Opinions and Lifestyle Survey is carried out by interviewing a nationally representative sample of households in Great Britain. About 1,800 households are sampled each month and estimates are subject to sampling variability, as are those from all sample surveys. *** Data for 2013 published earlier by the source.
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Office for National Statistics (UK). (August 7, 2014). Share of individuals who downloaded purchased media online in Great Britain in 2013 and 2014, by type of media [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/275979/digital-media-purchasing-penetration-in-great-britain-by-media/
Office for National Statistics (UK). "Share of individuals who downloaded purchased media online in Great Britain in 2013 and 2014, by type of media." Chart. August 7, 2014. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/275979/digital-media-purchasing-penetration-in-great-britain-by-media/
Office for National Statistics (UK). (2014). Share of individuals who downloaded purchased media online in Great Britain in 2013 and 2014, by type of media. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/275979/digital-media-purchasing-penetration-in-great-britain-by-media/
Office for National Statistics (UK). "Share of Individuals Who Downloaded Purchased Media Online in Great Britain in 2013 and 2014, by Type of Media." Statista, Statista Inc., 7 Aug 2014, https://www.statista.com/statistics/275979/digital-media-purchasing-penetration-in-great-britain-by-media/
Office for National Statistics (UK), Share of individuals who downloaded purchased media online in Great Britain in 2013 and 2014, by type of media Statista, https://www.statista.com/statistics/275979/digital-media-purchasing-penetration-in-great-britain-by-media/ (last visited November 22, 2024)
Share of individuals who downloaded purchased media online in Great Britain in 2013 and 2014, by type of media [Graph], Office for National Statistics (UK), August 7, 2014. [Online]. Available: https://www.statista.com/statistics/275979/digital-media-purchasing-penetration-in-great-britain-by-media/
