The statistic shows the social network advertising spend as a share of total digital advertising spend in Canada from 2013 to 2014, and includes a forecast until 2017. In 2014, social network advertising expenditure accounted for 10.9 percent of total digital ad spend.
Social network advertising expenditure as share of total digital advertising spending in Canada 2013 to 2017
* Forecast
Includes paid advertising appearing within social networks, social network games and social network apps; excludes spending by marketers that goes toward developing or maintaining a social network presence
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eMarketer. (May 20, 2015). Social network advertising expenditure as share of total digital advertising spending in Canada 2013 to 2017 [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/274888/share-of-social-in-digital-advertising-spending-in-canada/
eMarketer. "Social network advertising expenditure as share of total digital advertising spending in Canada 2013 to 2017." Chart. May 20, 2015. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/274888/share-of-social-in-digital-advertising-spending-in-canada/
eMarketer. (2015). Social network advertising expenditure as share of total digital advertising spending in Canada 2013 to 2017. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/274888/share-of-social-in-digital-advertising-spending-in-canada/
eMarketer. "Social Network Advertising Expenditure as Share of Total Digital Advertising Spending in Canada 2013 to 2017." Statista, Statista Inc., 20 May 2015, https://www.statista.com/statistics/274888/share-of-social-in-digital-advertising-spending-in-canada/
eMarketer, Social network advertising expenditure as share of total digital advertising spending in Canada 2013 to 2017 Statista, https://www.statista.com/statistics/274888/share-of-social-in-digital-advertising-spending-in-canada/ (last visited December 23, 2024)
Social network advertising expenditure as share of total digital advertising spending in Canada 2013 to 2017 [Graph], eMarketer, May 20, 2015. [Online]. Available: https://www.statista.com/statistics/274888/share-of-social-in-digital-advertising-spending-in-canada/
