As of April 2024, 49.2 percent of Instagram's global audience were women, giving this platform the highest share of female audiences from all the selected social media platforms. Photo-based Snapchat followed, with 49.1 percent of users identifying as women. X (Twitter) was by far the platform with the highest share of male users, accounting for 60.3 percent of its worldwide audience base.
Gender distribution of social media audiences worldwide as of April 2024, by platform
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DataReportal, & We Are Social, & Meltwater. (April 24, 2024). Gender distribution of social media audiences worldwide as of April 2024, by platform [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/274828/gender-distribution-of-active-social-media-users-worldwide-by-platform/
DataReportal, und We Are Social, und Meltwater. "Gender distribution of social media audiences worldwide as of April 2024, by platform." Chart. April 24, 2024. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/274828/gender-distribution-of-active-social-media-users-worldwide-by-platform/
DataReportal, We Are Social, Meltwater. (2024). Gender distribution of social media audiences worldwide as of April 2024, by platform. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/274828/gender-distribution-of-active-social-media-users-worldwide-by-platform/
DataReportal, and We Are Social, and Meltwater. "Gender Distribution of Social Media Audiences Worldwide as of April 2024, by Platform." Statista, Statista Inc., 24 Apr 2024, https://www.statista.com/statistics/274828/gender-distribution-of-active-social-media-users-worldwide-by-platform/
DataReportal & We Are Social & Meltwater, Gender distribution of social media audiences worldwide as of April 2024, by platform Statista, https://www.statista.com/statistics/274828/gender-distribution-of-active-social-media-users-worldwide-by-platform/ (last visited December 23, 2024)
Gender distribution of social media audiences worldwide as of April 2024, by platform [Graph], DataReportal, & We Are Social, & Meltwater, April 24, 2024. [Online]. Available: https://www.statista.com/statistics/274828/gender-distribution-of-active-social-media-users-worldwide-by-platform/
