This statistic displays an estimate of the local advertising market size in the United Kingdom in 2012, by platform. The local print advertising market was estimated at 1.0 billion British pounds in 2012, making it the largest platform in the local ad market.
Size of the local advertising market in the United Kingdom (UK) in 2012, by platform
(in million British pounds)
The source states: "Internet: there are no available data on how internet advertising expenditure is split between locally and nationally focused campaigns, and so there is no useful basis on which to make an estimate."
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Nesta, & Oliver & Ohlbaum. (May 31, 2013). Size of the local advertising market in the United Kingdom (UK) in 2012, by platform (in million British pounds) [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/274629/local-advertising-market-size-in-the-united-kingdom-uk-by-platform/
Nesta, und Oliver & Ohlbaum. "Size of the local advertising market in the United Kingdom (UK) in 2012, by platform (in million British pounds)." Chart. May 31, 2013. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/274629/local-advertising-market-size-in-the-united-kingdom-uk-by-platform/
Nesta, Oliver & Ohlbaum. (2013). Size of the local advertising market in the United Kingdom (UK) in 2012, by platform (in million British pounds). Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/274629/local-advertising-market-size-in-the-united-kingdom-uk-by-platform/
Nesta, and Oliver & Ohlbaum. "Size of The Local Advertising Market in The United Kingdom (Uk) in 2012, by Platform (in Million British Pounds)." Statista, Statista Inc., 31 May 2013, https://www.statista.com/statistics/274629/local-advertising-market-size-in-the-united-kingdom-uk-by-platform/
Nesta & Oliver & Ohlbaum, Size of the local advertising market in the United Kingdom (UK) in 2012, by platform (in million British pounds) Statista, https://www.statista.com/statistics/274629/local-advertising-market-size-in-the-united-kingdom-uk-by-platform/ (last visited December 21, 2024)
Size of the local advertising market in the United Kingdom (UK) in 2012, by platform (in million British pounds) [Graph], Nesta, & Oliver & Ohlbaum, May 31, 2013. [Online]. Available: https://www.statista.com/statistics/274629/local-advertising-market-size-in-the-united-kingdom-uk-by-platform/
