GB: Monthly smartphone OS market share 2013-2023

Android is the leading smartphone operating system in Great Britain with 65.5 percent of the market share as of September 2023. The chart depicts the downfall of both Blackberry and Windows operating systems. The two systems held a combined share of 12.2 percent in the three months ending March 2013, a share that all but disappeared by Jun 2018.

Monthly market share held by the leading smartphone operating systems in Great Britain from 2013 to 2023

Characteristic	Android	iOS	BlackBerry	Windows	Other
Sep '23	65.5%	34.4%	-	-	-
Aug '23	64%	35.9%	-	-	-
Jul '23	65.6%	34.4%	-	-	-
Jun '23	64.5%	35.5%	-	-	-
May '23	65.1%	34.9%	-	-	-
Apr '23	64.2%	35.8%	-	-	-
Mar '23	60.7%	39.3%	-	-	-
Feb '23	59.7%	40.3%	-	-	-
Jan '23	57.5%	42.5%	-	-	-
Dec '22	58.2%	41.7%	-	-	-
Nov '22	57.2%	42.7%	-	-	-
Oct '22	58.7%	41.2%	-	-	-
Sep '22	62.4%	37.6%	-	-	-
Aug '22	65.1%	34.9%	-	-	-
Jul '22	65.1%	34.9%	-	-	-
Jun '22	62.6%	37.4%	-	-	-
May '22	64.3%	35.7%	-	-	-
Apr '22	62.8%	37.2%	-	-	-
Mar '22	62.2%	37.8%	-	-	-
Feb '22	58.9%	41.1%	-	-	-
Jan '22	58.3%	41.7%	-	-	-
Dec '21	57.9%	42%	-	0.1%	-
Nov '21	57.1%	42.8%	-	0.1%	-
Oct '21	58.5%	41.4%	-	0.1%	-
Sep '21	60.6%	39.4%	-	-	-
Aug '21	63%	36.9%	-	-	-
Jul '21	62.1%	37.7%	-	-	-
Jun '21	62%	37.6%	-	0.3%	0.1%
May '21	62.3%	37.4%	-	0.2%	0.1%
Apr '21	63.6%	36.1%	-	0.2%	0.1%
Mar '21	61%	38.9%	-	0.1%	-
Feb '21	56.6%	43.3%	-	0.1%	-
Jan '21	52.4%	47.6%	-	-	-
Dec '20	53.3%	46.7%	-	-	-
Nov '20	56.7%	43.3%	-	-	-
Oct '20	61.9%	38.1%	-	-	-
Sep '20	64.3%	35.7%	-	-	-
Aug '20	64.8%	35.2%	-	-	-
Jul '20	63.7%	36.3%	-	-	-
Jun '20	62.1%	37.8%	-	0.1%	-
May '20	62.4%	37.5%	-	0.1%	-
Apr '20	64.8%	35%	-	0.1%	-
Mar '20	61.8%	38.1%	-	0.1%	-
Feb '20	59.1%	40.8%	-	0.1%	-
Jan '20	56.5%	43.4%	-	0.1%	-
Dec '19	57.7%	42.3%	-	-	-
Nov '19	59.6%	40.3%	-	0.1%	-
Oct '19	62.6%	37.3%	-	0.1%	-
Sep '19	65.7%	34%	0%	0.3%	0%
Jun '19	66.7%	32.5%	0.1%	0.6%	0%
Mar '19	65.7%	34%	0%	0.3%	0%
Dec '18	58.9%	40.8%	0%	0.3%	0%
Sep '18	65.4%	34.2%	0%	0.4%	0%
Jun '18	64.5%	34.9%	0%	0.6%	0%
Mar '18	62.7%	37%	0.3%	0%	0%
Dec '17	55.3%	44.2%	0.2%	0.2%	0.1%
Sep '17	64.4%	34.3%	0.1%	1%	0.1%
Jun '17	62.5%	36.2%	0.1%	1.2%	0.1%
Mar '17	57.2%	40.4%	0.4%	1.9%	0.1%
Dec '16	50.6%	47.6%	0%	1.7%	0.1%
Sep '16	55.7%	40.6%	0.1%	3.6%	0%
Jun '16	57.3%	37.2%	0.6%	4.9%	0%
Mar '16	58.8%	34.8%	0.1%	6.2%	0.1%
Dec '15	51.9%	38.6%	0.3%	9.2%	0.1%
Sep '15	51.4%	38.3%	0.5%	9.8%	0.1%
Jun '15	53.2%	34.1%	1.2%	11.3%	0.2%
Mar '15	52.9%	38.1%	0.7%	8%	0.3%
Dec '14	50.1%	41.7%	0.8%	7.4%	0.1%
Sep '14	58.3%	30.3%	0.8%	10%	0.6%
Jun '14	60.6%	28.5%	1.1%	9.6%	0.2%
Mar '14	56.2%	32.1%	2.3%	9.1%	0.2%
Dec '13	54.9%	29.9%	3.2%	11.3%	0.6%
Sep '13	58.4%	27%	3.1%	11.4%	0.2%
Jun '13	55.2%	31.1%	3.5%	9.2%	0.9%
Mar '13	58.4%	28.7%	5.1%	7%	0.9%

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Release date

November 2023

More information

Region

United Kingdom

Survey time period

2013 to 2023

Supplementary notes

* ComTech tracks mobile phone behavior, including purchasing of phones, mobile phone bills/airtime, source of purchase and phone usage. The data excludes enterprise sales.

Release date represents data access date.

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