Bank of America was the most valuable North American banking brand in 2023 with a brand value worth 38.65 billion U.S. dollars. Wells Fargo and JP Morgan followed, with brand values of 32.97 and 31.81 billion U.S. dollars, respectively. The top five banking brands in North America were from the United States. TD Bank, the highest valued Canadian banking brand, ranked sixth, with a brand value of 20.4 billion U.S. dollars.
Most valuable banking brands in North America in 2023
(in billion U.S. dollars)
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Brand Finance. (February 10, 2023). Most valuable banking brands in North America in 2023 (in billion U.S. dollars) [Graph]. In Statista. Retrieved October 01, 2024, from https://www.statista.com/statistics/273827/united-states-banks-with-the-most-valuable-brands/
Brand Finance. "Most valuable banking brands in North America in 2023 (in billion U.S. dollars)." Chart. February 10, 2023. Statista. Accessed October 01, 2024. https://www.statista.com/statistics/273827/united-states-banks-with-the-most-valuable-brands/
Brand Finance. (2023). Most valuable banking brands in North America in 2023 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: October 01, 2024. https://www.statista.com/statistics/273827/united-states-banks-with-the-most-valuable-brands/
Brand Finance. "Most Valuable Banking Brands in North America in 2023 (in Billion U.S. Dollars)." Statista, Statista Inc., 10 Feb 2023, https://www.statista.com/statistics/273827/united-states-banks-with-the-most-valuable-brands/
Brand Finance, Most valuable banking brands in North America in 2023 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/273827/united-states-banks-with-the-most-valuable-brands/ (last visited October 01, 2024)
Most valuable banking brands in North America in 2023 (in billion U.S. dollars) [Graph], Brand Finance, February 10, 2023. [Online]. Available: https://www.statista.com/statistics/273827/united-states-banks-with-the-most-valuable-brands/