CTV advertising revenue worldwide 2020-2028

Published by
Michele Majidi,
Sep 10, 2024
According to forecasts, global connected TV (CTV) advertising revenue will reach nearly 26 billion U.S. dollars in 2023, an increase of 13.2 percent compared to the previous year. By 2028, CTV ad spend is forecast to surpass 42 billion dollars.

Connected TV (CTV) advertising revenue worldwide from 2020 to 2028 (in billion U.S. dollars)

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Release date

June 2023

Region

Worldwide

Survey time period

2020 to 2022

Supplementary notes

* Forecast.

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Statistics on " Connected TV advertising in the United States "

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Overview

4

Advertising spending

5

Market leaders

3

Marketer usage

6

Consumer insights

6

Further related statistics

8

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Statistics

Topics

Video advertising and marketing worldwideDigital advertising in the U.S.Online video in EuropeVideo streaming worldwideMobile video worldwide
Access all statistics starting from $2,388 USD yearly *

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