The source projected that advertising spending will continuously grow in almost all world regions between 2025 and 2026. In the United States and Canada, the figure will increase by around 4.8 percent in that period, standing just below 359 billion U.S. dollars by the latter year. Meanwhile, Latin America will experience an expansion of approximately 8.5 percent, whereas ad spending in Central and Eastern Europe (CEE) was predicted to stale.
Advertising spending worldwide from 2022 to 2026, by region
(in billion U.S. dollars)
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Dentsu, & Statista. (November 18, 2024). Advertising spending worldwide from 2022 to 2026, by region (in billion U.S. dollars) [Graph]. In Statista. Retrieved November 20, 2024, from https://www.statista.com/statistics/273644/global-ad-spending-trend-by-region/
Dentsu, und Statista. "Advertising spending worldwide from 2022 to 2026, by region (in billion U.S. dollars)." Chart. November 18, 2024. Statista. Accessed November 20, 2024. https://www.statista.com/statistics/273644/global-ad-spending-trend-by-region/
Dentsu, Statista. (2024). Advertising spending worldwide from 2022 to 2026, by region (in billion U.S. dollars). Statista. Statista Inc.. Accessed: November 20, 2024. https://www.statista.com/statistics/273644/global-ad-spending-trend-by-region/
Dentsu, and Statista. "Advertising Spending Worldwide from 2022 to 2026, by Region (in Billion U.S. Dollars)." Statista, Statista Inc., 18 Nov 2024, https://www.statista.com/statistics/273644/global-ad-spending-trend-by-region/
Dentsu & Statista, Advertising spending worldwide from 2022 to 2026, by region (in billion U.S. dollars) Statista, https://www.statista.com/statistics/273644/global-ad-spending-trend-by-region/ (last visited November 20, 2024)
Advertising spending worldwide from 2022 to 2026, by region (in billion U.S. dollars) [Graph], Dentsu, & Statista, November 18, 2024. [Online]. Available: https://www.statista.com/statistics/273644/global-ad-spending-trend-by-region/