BT commanded one third of the United Kingdom broadband market when measured by subscribers in 2023, the largest market share of any internet service provider (ISP). Sky was BT's closest rival with a market share of 22 percent.
Market share of telecommunications operators in the United Kingdom (UK) from 2007 to 2023, by fixed broadband subscribers
Adjust the presentation of the statistic and data points.
Share the statistic on social media channels or embed the statistic in your
website using "Embed Code", where available.
Cite this statistic and select one of the following formats: APA, Chicago, Harvard, MLA & Bluebook.
Print the statistic including description and metadata.
Chart type
Market share of telecommunications operators in the United Kingdom (UK) from 2007 to 2023, by fixed broadband subscribers
Share this statistic
You have no right to use this feature.
Make sure to contact us if you are interested in scientific citation.
You can upgrade your account to enable this functionality for all statistics.
This feature is not available with your current account.Request access
BT and EE are shown separately up to 2015, as the merger between these two organizations was not completed until 2016. Missing percentage points to 100 percent are due to rounding.
Citation formats
Petroc Taylor
Research expert covering global developments in the use of data
Learn more about how Statista can support your business.
Ofcom. (July 18, 2024). Market share of telecommunications operators in the United Kingdom (UK) from 2007 to 2023, by fixed broadband subscribers [Graph]. In Statista. Retrieved April 25, 2025, from https://www.statista.com/statistics/273412/market-share-of-uk-telecoms-operators-since-2007-by-fixed-broadband-subscribers/
Ofcom. "Market share of telecommunications operators in the United Kingdom (UK) from 2007 to 2023, by fixed broadband subscribers." Chart. July 18, 2024. Statista. Accessed April 25, 2025. https://www.statista.com/statistics/273412/market-share-of-uk-telecoms-operators-since-2007-by-fixed-broadband-subscribers/
Ofcom. (2024). Market share of telecommunications operators in the United Kingdom (UK) from 2007 to 2023, by fixed broadband subscribers. Statista. Statista Inc.. Accessed: April 25, 2025. https://www.statista.com/statistics/273412/market-share-of-uk-telecoms-operators-since-2007-by-fixed-broadband-subscribers/
Ofcom. "Market Share of Telecommunications Operators in The United Kingdom (Uk) from 2007 to 2023, by Fixed Broadband Subscribers." Statista, Statista Inc., 18 Jul 2024, https://www.statista.com/statistics/273412/market-share-of-uk-telecoms-operators-since-2007-by-fixed-broadband-subscribers/
Ofcom, Market share of telecommunications operators in the United Kingdom (UK) from 2007 to 2023, by fixed broadband subscribers Statista, https://www.statista.com/statistics/273412/market-share-of-uk-telecoms-operators-since-2007-by-fixed-broadband-subscribers/ (last visited April 25, 2025)
Market share of telecommunications operators in the United Kingdom (UK) from 2007 to 2023, by fixed broadband subscribers [Graph], Ofcom, July 18, 2024. [Online]. Available: https://www.statista.com/statistics/273412/market-share-of-uk-telecoms-operators-since-2007-by-fixed-broadband-subscribers/
Profit from additional features with an Employee Account
Please create an employee account to be able to mark statistics as favorites.
Then you can access your favorite statistics via the star in the header.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
