This chart shows how much Filipino internet users trust different kinds of advertising. In the second quarter of 2013, 51 percent of respondents stated they trusted online video ads.
To what extent do you trust the following forms of advertising/recommendation?
Characteristic
Share of respondents who answered "trust somewhat" or "trust completely"
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Nielsen surveyed more than 30,000 respondents from 60 countries. A separate number of respondents for the Philippines only was not provided by the source.
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Nielsen, & Website (rappler.com), & Campaign Asia. (October 1, 2015). To what extent do you trust the following forms of advertising/recommendation? [Graph]. In Statista. Retrieved July 05, 2024, from https://www.statista.com/statistics/272558/consumer-trust-in-different-types-of-advertising-in-the-philippines/
Nielsen, und Website (rappler.com), und Campaign Asia. "To what extent do you trust the following forms of advertising/recommendation?." Chart. October 1, 2015. Statista. Accessed July 05, 2024. https://www.statista.com/statistics/272558/consumer-trust-in-different-types-of-advertising-in-the-philippines/
Nielsen, Website (rappler.com), Campaign Asia. (2015). To what extent do you trust the following forms of advertising/recommendation?. Statista. Statista Inc.. Accessed: July 05, 2024. https://www.statista.com/statistics/272558/consumer-trust-in-different-types-of-advertising-in-the-philippines/
Nielsen, and Website (rappler.com), and Campaign Asia. "To What Extent Do You Trust The following Forms of Advertising/Recommendation?." Statista, Statista Inc., 1 Oct 2015, https://www.statista.com/statistics/272558/consumer-trust-in-different-types-of-advertising-in-the-philippines/
Nielsen & Website (rappler.com) & Campaign Asia, To what extent do you trust the following forms of advertising/recommendation? Statista, https://www.statista.com/statistics/272558/consumer-trust-in-different-types-of-advertising-in-the-philippines/ (last visited July 05, 2024)
To what extent do you trust the following forms of advertising/recommendation? [Graph], Nielsen, & Website (rappler.com), & Campaign Asia, October 1, 2015. [Online]. Available: https://www.statista.com/statistics/272558/consumer-trust-in-different-types-of-advertising-in-the-philippines/