Most used social networks 2024, by number of users

Most popular social networks worldwide as of April 2024, by number of monthly active users

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Release date

April 2024

Region

Worldwide

Survey time period

April 2024

Special properties

social networks and messenger/chat app/voip included; figures for TikTok does not include Douyin

Supplementary notes

¹Platforms have not published updated user figures in the past 12 months, figures may be out of date and less reliable

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Statistics on " Social media usage worldwide "

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Overview

7

Benchmark

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Usage

4

Facebook

6

Instagram

8

TikTok

8

Data requests

5

Social media subscriptions

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Social media marketing and advertising

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Further related statistics

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* For commercial use only

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For single users
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Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
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Starter Account

For single users
$199 USD
per month, billed annually 1
  • Free Statistics
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Professional Account

For teams of up to 5 people
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