Share of social in digital ad spend in the U.S. 2021-2025

Published by Statista Research Department, Jun 8, 2023
In 2022, social networks accounted for 27.1 percent of digital advertising spending in the United States. The share is expected to decrease annually between 2022 and 2025, to reach 25.3 percent at the end of that period.

Share of social network in digital advertising spending in the United States from 2021 to 2025

© Statista 2024
Download
Show detailed source information?
Register for free
Already a member?
Log in
Sources

Use Ask Statista Research Service

Release date

June 2023

Region

United States

Survey time period

2015

Supplementary notes

* Forecast.

Citation formats
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Statistics on " Social media marketing in the United States "

The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Social media marketing in the United States

Overview

7

Creators

6

Artificial intelligence use

6

Consumer insights

8

Further related statistics

9

Further Content: You might find this interesting as well

Statistics

Topics

Digital advertising in IndiaSocial media usage in IndiaIndiaInternet usage in IndiaAdvertising industry in India
All features, all contents, at all times: Learn more about our professional solutions.

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how Statista can support your business.