This figure shows the average length of time that iPad users around the world spent per session on different activities as of 2010. Through the survey it was found that 44 percent of respondents spent less than 15 minutes in one sitting to look at news on their iPad.
Length of time per session spent on an iPad by users globally in 2010, by content type
Characteristic
Less than 15 minutes
Between 16 and 30 minutes
Between 31 and 60 minutes
Between one and two hours
More than two hours
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Nielsen. (October 31, 2010). Length of time per session spent on an iPad by users globally in 2010, by content type [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/270882/ipad-usage-session-length-by-content-type/
Nielsen. "Length of time per session spent on an iPad by users globally in 2010, by content type." Chart. October 31, 2010. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/270882/ipad-usage-session-length-by-content-type/
Nielsen. (2010). Length of time per session spent on an iPad by users globally in 2010, by content type. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/270882/ipad-usage-session-length-by-content-type/
Nielsen. "Length of Time per Session Spent on An Ipad by Users Globally in 2010, by Content Type." Statista, Statista Inc., 31 Oct 2010, https://www.statista.com/statistics/270882/ipad-usage-session-length-by-content-type/
Nielsen, Length of time per session spent on an iPad by users globally in 2010, by content type Statista, https://www.statista.com/statistics/270882/ipad-usage-session-length-by-content-type/ (last visited July 22, 2024)
Length of time per session spent on an iPad by users globally in 2010, by content type [Graph], Nielsen, October 31, 2010. [Online]. Available: https://www.statista.com/statistics/270882/ipad-usage-session-length-by-content-type/