During a November 2021 global survey, 36 percent of respondents stated that car manufacturers made for appropriate sponsors of professional sports clubs, leagues or athletes. Meanwhile, only 10 percent of respondents believed that cryptocurrencies were appropriate sports sponsors.
Public opinion on which brands are appropriate sponsors of professional sports clubs, leagues or athletes worldwide as of November 2021
This question was phrased by the source as follows: "Which of the following types of brands do you think make for appropriate sponsors of professional sports clubs, leagues or athletes? Please select all that apply."
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YouGov. (January 5, 2022). Public opinion on which brands are appropriate sponsors of professional sports clubs, leagues or athletes worldwide as of November 2021 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/269789/sporting-sponsorship-deals-worldwide-by-value-in-2009/
YouGov. "Public opinion on which brands are appropriate sponsors of professional sports clubs, leagues or athletes worldwide as of November 2021." Chart. January 5, 2022. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/269789/sporting-sponsorship-deals-worldwide-by-value-in-2009/
YouGov. (2022). Public opinion on which brands are appropriate sponsors of professional sports clubs, leagues or athletes worldwide as of November 2021. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/269789/sporting-sponsorship-deals-worldwide-by-value-in-2009/
YouGov. "Public Opinion on Which Brands Are Appropriate Sponsors of Professional Sports Clubs, Leagues or Athletes Worldwide as of November 2021." Statista, Statista Inc., 5 Jan 2022, https://www.statista.com/statistics/269789/sporting-sponsorship-deals-worldwide-by-value-in-2009/
YouGov, Public opinion on which brands are appropriate sponsors of professional sports clubs, leagues or athletes worldwide as of November 2021 Statista, https://www.statista.com/statistics/269789/sporting-sponsorship-deals-worldwide-by-value-in-2009/ (last visited December 21, 2024)
Public opinion on which brands are appropriate sponsors of professional sports clubs, leagues or athletes worldwide as of November 2021 [Graph], YouGov, January 5, 2022. [Online]. Available: https://www.statista.com/statistics/269789/sporting-sponsorship-deals-worldwide-by-value-in-2009/