TikTok entered the BrandZ brand value ranking in 2020 on place 79 and with a brand value of 16.9 billion U.S. dollars. In the history on the ranking, only Facebook was valued higher upon entry: the network first appeared in the ranking in 2011, on place 35, and its brand value was estimated at 19.1 billion U.S. dollars.
Brand value of selected social media brands upon entering the BrandZ ranking as of 2020
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Marketing Week. (June 30, 2020). Brand value of selected social media brands upon entering the BrandZ ranking as of 2020 [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/269473/social-media-brand-value/
Marketing Week. "Brand value of selected social media brands upon entering the BrandZ ranking as of 2020." Chart. June 30, 2020. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/269473/social-media-brand-value/
Marketing Week. (2020). Brand value of selected social media brands upon entering the BrandZ ranking as of 2020. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/269473/social-media-brand-value/
Marketing Week. "Brand Value of Selected Social Media Brands upon Entering The Brandz Ranking as of 2020." Statista, Statista Inc., 30 Jun 2020, https://www.statista.com/statistics/269473/social-media-brand-value/
Marketing Week, Brand value of selected social media brands upon entering the BrandZ ranking as of 2020 Statista, https://www.statista.com/statistics/269473/social-media-brand-value/ (last visited November 22, 2024)
Brand value of selected social media brands upon entering the BrandZ ranking as of 2020 [Graph], Marketing Week, June 30, 2020. [Online]. Available: https://www.statista.com/statistics/269473/social-media-brand-value/
