U.S. top social commerce platforms by age 2023 | Statista

According to a 2023 survey, Facebook is generally the most popular social network for digital shoppers in the United States. Nevertheless, examining age-related preferences revealed that young adults aged 18 to 34 in the U.S. showed a stronger inclination toward Instagram.

Most popular social commerce platforms among digital buyers in the United States in 2023, by age group

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Release date

October 2022

More information

Region

United States

Survey time period

August 2023

Number of respondents

867 respondents

Age group

18-65 years

Special properties

among those who purchased online in the previous 30 days

Citation formats

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Statistics on " Social commerce in the United States "

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Other statistics that may interest you Social commerce in the United States

Overview

5

Product categories

4

Social buyers

4

Purchasing behavior

6

Inspiration and influence

6

Advertising and marketing

6

Further related statistics

18

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Topics

Social commerce in the United States

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* For commercial use only

For single users

$0 USD

Always free

Access limited to Free Statistics. Premium Statistics are not included.

Free Statistics

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$199 USD

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Premium Statistics

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