Naked Juice was far and away the top juice smoothie brand in the United States in 2018. The brand generated 522.12 million dollars in sales, more than double Bolthouse Farms, its closest rival, which had 152.69 million in sales in the same year. Compared to the total market, Naked Juice holds a commanding dominance, with a 65.1 percent share of the market.
Naked Juice
The Naked Juice brand was first sold in California in 1983. Its name stems from the fact that it had no preservatives, added sugars, or artificial flavors. The company was purchased by PepsiCo in 2007 and has since operated as a wholly owned subsidiary.
Total U.S. sales through supermarkets, drug stores, gas and convenience stores, mass merchandisers, military commissaries and select club and dollar retail chains for the 52 weeks ended May 19, 2018.
Figures were rounded to provide a better understanding of the statistic.
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Beverage Industry Magazine. (July 31, 2019). Leading refrigerated juice and juice drink smoothie brands in the United States in 2019, based on sales (in million U.S. dollars) [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/269047/leading-juice-and-juice-drink-smoothie-brands-in-the-us/
Beverage Industry Magazine. "Leading refrigerated juice and juice drink smoothie brands in the United States in 2019, based on sales (in million U.S. dollars)." Chart. July 31, 2019. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/269047/leading-juice-and-juice-drink-smoothie-brands-in-the-us/
Beverage Industry Magazine. (2019). Leading refrigerated juice and juice drink smoothie brands in the United States in 2019, based on sales (in million U.S. dollars). Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/269047/leading-juice-and-juice-drink-smoothie-brands-in-the-us/
Beverage Industry Magazine. "Leading Refrigerated Juice and Juice Drink Smoothie Brands in The United States in 2019, Based on Sales (in Million U.S. Dollars)." Statista, Statista Inc., 31 Jul 2019, https://www.statista.com/statistics/269047/leading-juice-and-juice-drink-smoothie-brands-in-the-us/
Beverage Industry Magazine, Leading refrigerated juice and juice drink smoothie brands in the United States in 2019, based on sales (in million U.S. dollars) Statista, https://www.statista.com/statistics/269047/leading-juice-and-juice-drink-smoothie-brands-in-the-us/ (last visited November 21, 2024)
Leading refrigerated juice and juice drink smoothie brands in the United States in 2019, based on sales (in million U.S. dollars) [Graph], Beverage Industry Magazine, July 31, 2019. [Online]. Available: https://www.statista.com/statistics/269047/leading-juice-and-juice-drink-smoothie-brands-in-the-us/
