Sales of Puma accessories continued on an upward trajectory and amounted to approximately 1.26 billion euros in 2023, marking a slight increase on the previous year.
Analyzing Puma’s three product segments
Accessories sales accounted for about a 15 percent share of Puma's cocompany's apparel and footwear segments.Apparel sales declined by some 130 million euros between 2022 and 2023, coming to roughly 2.76 billion. On the other hand, the company’s footwear sales grew by some 265 million euros in just a year and exceeded four and a half billion euros for the first time ever in 2023. Puma’s footwear segment accounts for more than half of the company's overall sales, which makes it by far the largest of the company’s three product segments.
Puma's accessories segment sales worldwide from 1993 to 2023
(in million euros)
Year
Sales in million euros
2023
1,255.3
2022
1,251
2021
1,124.5
2020
892.7
2019
881.1
2018
776.1
2017
719.9
2016
666.5
2015
636.4
2014
586.3
2013
549.4
2012
523.6
2011
433.9
2010
340.3
2009
279.4
2008
190.6
2007
158.3
2006
153.8
2005
128.6
2000
28
1995
6.8
1993
8.4
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Puma. (February 27, 2024). Puma's accessories segment sales worldwide from 1993 to 2023 (in million euros) [Graph]. In Statista. Retrieved January 11, 2025, from https://www.statista.com/statistics/268468/sales-of-puma-of-its-accessories-segment-worldwide-since-1993/
Puma. "Puma's accessories segment sales worldwide from 1993 to 2023 (in million euros)." Chart. February 27, 2024. Statista. Accessed January 11, 2025. https://www.statista.com/statistics/268468/sales-of-puma-of-its-accessories-segment-worldwide-since-1993/
Puma. (2024). Puma's accessories segment sales worldwide from 1993 to 2023 (in million euros). Statista. Statista Inc.. Accessed: January 11, 2025. https://www.statista.com/statistics/268468/sales-of-puma-of-its-accessories-segment-worldwide-since-1993/
Puma. "Puma's Accessories Segment Sales Worldwide from 1993 to 2023 (in Million Euros)." Statista, Statista Inc., 27 Feb 2024, https://www.statista.com/statistics/268468/sales-of-puma-of-its-accessories-segment-worldwide-since-1993/
Puma, Puma's accessories segment sales worldwide from 1993 to 2023 (in million euros) Statista, https://www.statista.com/statistics/268468/sales-of-puma-of-its-accessories-segment-worldwide-since-1993/ (last visited January 11, 2025)
Puma's accessories segment sales worldwide from 1993 to 2023 (in million euros) [Graph], Puma, February 27, 2024. [Online]. Available: https://www.statista.com/statistics/268468/sales-of-puma-of-its-accessories-segment-worldwide-since-1993/
