The statistic shows the brand value of the leading apparel brands worldwide as of 2023. Zara was the thirds most valuable clothing brand worldwide with a brand value of about 18.4 billion U.S. dollars that year.
Apparel Industry
The global apparel industry is set to continue to grow at a healthy rate, with the revenue of the apparel market worldwide forecast to total almost two trillion U.S. dollars in 2027. The apparel industry is of great importance to the global economy in terms of trade, employment, investment and revenue. The industry has short product life cycles, vast product differentiation and is characterized by great pace of demand change coupled with rather long and inflexible supply processes. Even the best-known brands have to work hard to maintain their share of the market. Consumers are demanding more versatile wear with wider functionality, which means retailers need to continue producing new styles of apparel.
The top ten leading apparel brands were dominated by sportswear brands, with Nike leading the way. Nike also generated the highest revenue of leading sportswear brands in 2022 with more than 49 billion U.S. dollars. Nike has many iconic product lines, such as the famous Air Jordan sneakers. This also demonstrates their strategy of sponsoring high-profile athletes.
Brand value of the leading 10 apparel brands worldwide in 2023
(in million U.S. dollars)
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Brand value in million U.S. dollars
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The source defines the apparel category in this list as "mass-market men’s
and women’s fashion and sportswear brands." Other leading apparel companies are included in the leading luxury brands list.
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Kantar, & BrandZ. (July 17, 2023). Brand value of the leading 10 apparel brands worldwide in 2023 (in million U.S. dollars) [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/267931/brand-value-of-the-leading-10-apparel-brands-worldwide/
Kantar, und BrandZ. "Brand value of the leading 10 apparel brands worldwide in 2023 (in million U.S. dollars)." Chart. July 17, 2023. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/267931/brand-value-of-the-leading-10-apparel-brands-worldwide/
Kantar, BrandZ. (2023). Brand value of the leading 10 apparel brands worldwide in 2023 (in million U.S. dollars). Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/267931/brand-value-of-the-leading-10-apparel-brands-worldwide/
Kantar, and BrandZ. "Brand Value of The Leading 10 Apparel Brands Worldwide in 2023 (in Million U.S. Dollars)." Statista, Statista Inc., 17 Jul 2023, https://www.statista.com/statistics/267931/brand-value-of-the-leading-10-apparel-brands-worldwide/
Kantar & BrandZ, Brand value of the leading 10 apparel brands worldwide in 2023 (in million U.S. dollars) Statista, https://www.statista.com/statistics/267931/brand-value-of-the-leading-10-apparel-brands-worldwide/ (last visited July 22, 2024)
Brand value of the leading 10 apparel brands worldwide in 2023 (in million U.S. dollars) [Graph], Kantar, & BrandZ, July 17, 2023. [Online]. Available: https://www.statista.com/statistics/267931/brand-value-of-the-leading-10-apparel-brands-worldwide/