In 2023, the media and entertainment industry was the sector with the highest drop in brand value. Among the top 100 most valuable brands, the value of the media and entertainment sector decreased on average by 32 percent. In the meantime, the retail industry's brand value decreased by 27 percent.
Change in brand value worldwide in 2023, by sector
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Kantar. (April 27, 2023). Change in brand value worldwide in 2023, by sector [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/267930/brand-value-growth-compared-to-the-previous-year-worldwide-by-sector/
Kantar. "Change in brand value worldwide in 2023, by sector." Chart. April 27, 2023. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/267930/brand-value-growth-compared-to-the-previous-year-worldwide-by-sector/
Kantar. (2023). Change in brand value worldwide in 2023, by sector. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/267930/brand-value-growth-compared-to-the-previous-year-worldwide-by-sector/
Kantar. "Change in Brand Value Worldwide in 2023, by Sector." Statista, Statista Inc., 27 Apr 2023, https://www.statista.com/statistics/267930/brand-value-growth-compared-to-the-previous-year-worldwide-by-sector/
Kantar, Change in brand value worldwide in 2023, by sector Statista, https://www.statista.com/statistics/267930/brand-value-growth-compared-to-the-previous-year-worldwide-by-sector/ (last visited November 21, 2024)
Change in brand value worldwide in 2023, by sector [Graph], Kantar, April 27, 2023. [Online]. Available: https://www.statista.com/statistics/267930/brand-value-growth-compared-to-the-previous-year-worldwide-by-sector/