Brand/team valuation of Borussia Dortmund 2011-2022

Borussia Dortmund brand/team value from 2011 to 2022

CharacteristicBrand value (Brand Finance)*Team value (Forbes)**Enterprise value (KPMG)***
2022 - 1,800 1,247
2021 - 1,900 1,500
2020 - - 1,434
2019 - 896 1,236
2018 587 901 1,277
2017 519 808 1,017
2016 280 836 905
2015 326 700 -
2014 327 599 -
2013 260 456 -
2012 227 394 -
2011 125 260 -
Created with Highcharts 7.2.2Brand/team value in million U.S. dollars1251252272272602603273273263262802805195195875872602603943944564565995997007008368368088089019018968961,9001,9001,8001,8009059051,0171,0171,2771,2771,2361,2361,4341,4341,5001,5001,2471,247Brand value (Brand Finance)*Team value (Forbes)**Enterprise value (KPMG)***201120122013201420152016201720182019202020212022
05001,0001,5002,0002,500
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Release date

August 2022

Region

Germany

Survey time period

2011 to 2022

Supplementary notes

Brand Finance defines the brand as the trademark and associated intellectual property. Football clubs are made up of a mixture of fixed tangible assets (stadium, training ground) and disclosed intangible assets (purchased players) with brand value, internally developed players & goodwill making up the difference to provide the combined clubs value.
To calculate the brand value Branddirectory uses the `Royalty Relief' method. It is based on the notion that a brand holding company owns the brand and licenses it to an operating company. The notional price paid by the operating company to the brand company is expressed as a royalty rate. The Net Present Value (NVP) of all forecast royalties represents the value of the brand to the business.

Team value is based on current stadium deal (unless new stadium is pending, without deduction for debt (other than stadium debt).

*Figures have been converted at a rate of 1 EUR = 1.073156 USD according to the current rate on May 31, 2022.
** Team value calculated in April of each year.
***Figures have been converted at a rate of 1 EUR = 1.017367 USD according to the current rate on May 25, 2022.

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