Major sporting events worldwide - projected TV viewership 2014
Viewership for major sporting events – additional information
The World Cup, an international soccer competition organized by FIFA, is one of the biggest sports events in the world. The competition is highly lucrative for FIFA, considering its popularity and wide viewership across the globe. The football association, in fact, generates majority of its revenue through TV broadcasting rights. In 2014, for instance, FIFA generated about 2.4 billion U.S. dollars in revenues from TV broadcasting rights. It is no surprise that the most important game of the competition, the final match, is projected to be one of the most watched sports events in 2014, as shown in the statistic.
The second most viewed sports event in 2014 is expected to be the UEFA Champions League Final. The European soccer tournament involves the best European clubs, such as Real Madrid -- team with the most UEFA Champions League titles -- AC Milan, and Liverpool FC to name a few. The viewership of the UEFA Champions League Final in 2014 was estimated to add up to 170 million worldwide. With projections to draw around 140 million viewers worldwide, the Winter Olympics opening ceremony ranks third in terms of viewership of sports events. In total, more than 410 TV channels broadcasted the Winter Olympic Games in 2014, showing more than 110 thousand hours of both digital and TV coverage on the event. The Winter Olympics closing ceremony in 2014 also had high viewership projections -- about 80 million TV viewers worldwide -- placing the event amongst the top five sporting events in terms of viewership.