This statistic displays the annual sales and marketing expenditure of Yahoo from 2013 to 2016. In the most recently reported year, the online search and content platform spent over 881.5 million U.S. dollars on sales and marketing. Sales and marketing expenses accounted for 17 percent of revenues for that period.
Annual sales and marketing expenditure of Yahoo from 2013 to 2016
(in million U.S. dollars)
On July 25, 2016, Verizon Communications announced that it had agreed to purchase Yahoo's core Internet business for $4.83 billion. Following the conclusion of the purchase, these assets will be merged with AOL to form a new entity known as Oath; Yahoo, AOL, and Huffington Post will continue to operate under their own names, under the Oath umbrella. The deal officially closed on June 13, 2017.
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Yahoo. (March 1, 2017). Annual sales and marketing expenditure of Yahoo from 2013 to 2016 (in million U.S. dollars) [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/266263/yahoo-sales-and-marketing-expenses/
Yahoo. "Annual sales and marketing expenditure of Yahoo from 2013 to 2016 (in million U.S. dollars)." Chart. March 1, 2017. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/266263/yahoo-sales-and-marketing-expenses/
Yahoo. (2017). Annual sales and marketing expenditure of Yahoo from 2013 to 2016 (in million U.S. dollars). Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/266263/yahoo-sales-and-marketing-expenses/
Yahoo. "Annual Sales and Marketing Expenditure of Yahoo from 2013 to 2016 (in Million U.S. Dollars)." Statista, Statista Inc., 1 Mar 2017, https://www.statista.com/statistics/266263/yahoo-sales-and-marketing-expenses/
Yahoo, Annual sales and marketing expenditure of Yahoo from 2013 to 2016 (in million U.S. dollars) Statista, https://www.statista.com/statistics/266263/yahoo-sales-and-marketing-expenses/ (last visited December 23, 2024)
Annual sales and marketing expenditure of Yahoo from 2013 to 2016 (in million U.S. dollars) [Graph], Yahoo, March 1, 2017. [Online]. Available: https://www.statista.com/statistics/266263/yahoo-sales-and-marketing-expenses/