In 2023, Google's ad revenue amounted to 237.86 billion U.S. dollars. The company generates advertising revenue through its Google Ads platform, which enables advertisers to display ads, product listings and service offerings across Google’s extensive ad network (properties, partner sites, and apps) to web users.
Values regarding 2013 and onwards have been adjusted retroactively to reflect Google segment revenue of Alphabet Inc. instead of Google's total company revenue as prior to restructuring.
Alphabet Inc. is an American multinational conglomerate created in 2015 as the parent company of Google and several other companies previously owned by or tied to Google.
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Alphabet. (January 31, 2024). Advertising revenue of Google from 2001 to 2023 (in billion U.S. dollars) [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/266249/advertising-revenue-of-google/?formCode=MG0AV3
Alphabet. "Advertising revenue of Google from 2001 to 2023 (in billion U.S. dollars)." Chart. January 31, 2024. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/266249/advertising-revenue-of-google/?formCode=MG0AV3
Alphabet. (2024). Advertising revenue of Google from 2001 to 2023 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/266249/advertising-revenue-of-google/?formCode=MG0AV3
Alphabet. "Advertising Revenue of Google from 2001 to 2023 (in Billion U.S. Dollars)." Statista, Statista Inc., 31 Jan 2024, https://www.statista.com/statistics/266249/advertising-revenue-of-google/?formCode=MG0AV3
Alphabet, Advertising revenue of Google from 2001 to 2023 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/266249/advertising-revenue-of-google/?formCode=MG0AV3 (last visited November 22, 2024)
Advertising revenue of Google from 2001 to 2023 (in billion U.S. dollars) [Graph], Alphabet, January 31, 2024. [Online]. Available: https://www.statista.com/statistics/266249/advertising-revenue-of-google/?formCode=MG0AV3