In BlackBerry’s 2024 financial year, the company's revenue was around 853 million U.S. dollars. The business segment that provided the majority of the revenue was Cybersecurity. This is a noticeable difference from earlier in this decade, when devices were the predominant source of revenue for BlackBerry.
New focus on software
After moving away from smartphone production in 2016, BlackBerry adapted its business model to market trends towards software and the Internet of Things (IoT). For example, BlackBerry Technology Solutions has expanded from automotive infotainment units to driver assistance systems, instrument clusters, and domain controllers. Its strategy for revenue in this segment relies on the sale of products that include its imbedded software.
Enterprise of things
An increasing amount of physical devices are being embedded with electronics and internet connectivity, and BlackBerry is trying to position itself on the forefront of a new market related to this phenomenon: security challenges in the Enterprise of Things, BlackBerry's term for IoT for the enterprise market. Through its cybersecurity products that use artificial intelligence and machine learning to dismantle potential threats, BlackBerry secures endpoints and data flow.
BlackBerry's revenue from 2008 to 2024 (in million U.S. dollars), by business segment
For BlackBerry the financial year ends in either late February or early March of the respective year. For example, the 2013 financial year ended on the 2nd of March, 2013.
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BlackBerry. (April 4, 2024). BlackBerry's revenue from 2008 to 2024 (in million U.S. dollars), by business segment [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/266241/revenue-of-rim-by-business-segment/
BlackBerry. "BlackBerry's revenue from 2008 to 2024 (in million U.S. dollars), by business segment." Chart. April 4, 2024. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/266241/revenue-of-rim-by-business-segment/
BlackBerry. (2024). BlackBerry's revenue from 2008 to 2024 (in million U.S. dollars), by business segment. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/266241/revenue-of-rim-by-business-segment/
BlackBerry. "Blackberry's Revenue from 2008 to 2024 (in Million U.S. Dollars), by Business Segment." Statista, Statista Inc., 4 Apr 2024, https://www.statista.com/statistics/266241/revenue-of-rim-by-business-segment/
BlackBerry, BlackBerry's revenue from 2008 to 2024 (in million U.S. dollars), by business segment Statista, https://www.statista.com/statistics/266241/revenue-of-rim-by-business-segment/ (last visited November 21, 2024)
BlackBerry's revenue from 2008 to 2024 (in million U.S. dollars), by business segment [Graph], BlackBerry, April 4, 2024. [Online]. Available: https://www.statista.com/statistics/266241/revenue-of-rim-by-business-segment/