The graph shows desktop advertising spending in the United States in 2014 as well as a forecast for the period 2015 to 2019, by format. The source projected desktop search ad spend would decrease from 14.72 billion to 12.35 billion U.S. dollars in the presented period.
Desktop advertising spending in the United States from 2014 to 2019, by format
(in billion U.S. dollars)
* Forecast. ** Display consists of banners, rich media, sponsorships and other (includes ads such as Facebook's News Feed Ads and Twitter's Promoted Tweets) and video. *** Other consists of classifieds and directories, e-mail and lead generation).
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
eMarketer. (January 15, 2016). Desktop advertising spending in the United States from 2014 to 2019, by format (in billion U.S. dollars) [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/265832/forecast-for-us-online-ad-spending/
eMarketer. "Desktop advertising spending in the United States from 2014 to 2019, by format (in billion U.S. dollars)." Chart. January 15, 2016. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/265832/forecast-for-us-online-ad-spending/
eMarketer. (2016). Desktop advertising spending in the United States from 2014 to 2019, by format (in billion U.S. dollars). Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/265832/forecast-for-us-online-ad-spending/
eMarketer. "Desktop Advertising Spending in The United States from 2014 to 2019, by Format (in Billion U.S. Dollars)." Statista, Statista Inc., 15 Jan 2016, https://www.statista.com/statistics/265832/forecast-for-us-online-ad-spending/
eMarketer, Desktop advertising spending in the United States from 2014 to 2019, by format (in billion U.S. dollars) Statista, https://www.statista.com/statistics/265832/forecast-for-us-online-ad-spending/ (last visited November 21, 2024)
Desktop advertising spending in the United States from 2014 to 2019, by format (in billion U.S. dollars) [Graph], eMarketer, January 15, 2016. [Online]. Available: https://www.statista.com/statistics/265832/forecast-for-us-online-ad-spending/
