BMW Group: global car shipments 2007-2023

In 2023, the Bayerische Motoren Werke AG (BMW) shipped over 2.55 million autos worldwide. BMW's major brands include BMW (automobiles and motorcycles), MINI, and Rolls Royce.

BMW in the international market

Headquartered in Munich, the German brand consistently ranked amongst the leading automotive manufacturers. As of June 2023, the BMW marque was the fourth most valuable automotive brand, right behind its main competitor, Mercedes-Benz. BMW reports factories across the globe, including in the United Kingdom, the United States, Mexico, and China. The latter is becoming BMW's most important market: about one-third of vehicle sales in 2023 were recorded in China. BMW also ranked second among the best perceived car brands in the United States.

The impact of the COVID-19 pandemic

The luxury car market that BMW is a part off had been steadily increasing until 2019, reaching around 635 billion euros in 2023. This growth in the market is also visible in BMW’s worldwide shipments, which grew by 6.4 percent year-over-year in 2023. BMW’s 2023 revenue, some 155.5 billion euros, reflected the impact of this boom in the luxury market. BMW was the second leading luxury car brand in the U.S. in 2022, followed closely by Mercedes-Benz, its main competitor in the sector.