Average price of paid Android and iOS apps 2018

Published by Laura Ceci, Aug 25, 2023
This statistic gives information on the average app price of paid apps in the Apple App Store and Google Play as of the first quarter of 2018. As of the measured period, the average price for a paid app in the Apple App Store was 4.37 U.S. dollars.

Average price of paid apps in the Apple App Store and Google Play as of 1st quarter 2018 (in U.S. dollars)

CharacteristicAverage priceMedian price
- - -
- - -
Showing entries 1 to 2 (2 entries in total)
Statistic: Average price of paid apps in the Apple App Store and Google Play as of 1st quarter 2018 (in U.S. dollars)

© Statista 2025
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Use Ask Statista Research Service

In cooperation with

42matters

Release date

April 2018

Region

Worldwide

Survey time period

Q1 2018

Special properties

paid apps only

Supplementary notes

Note that for computing the average and the median, only apps with a price > 0 are considered.
Further, it can be noted that the average price is much higher than the median price. This is because there are some apps with a particularly high price (up to $1,000) which influence the average heavily.

Citation formats
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$1,299 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Leading companies trust Statista:
paypal google adobe pg samsung telekom
I think of Statista as Google for researchers. Statista provides you with the information you search for right away.
Dr. Horst Stipp

Dr. Horst Stipp
EVP, Research & Innovation, Advertising Research Foundation

Statistics on " App stores "

Other statistics that may interest you App stores

Overview

4

App downloads

6

App market

6

Apple App Store

7

Google Play

6

Amazon Appstore

5

ASO - App Store Optimization

7

Spotlight: China

7

Further related statistics

4

Discover Statista

Need help with using Statista for your research? Tutorials and first steps

Further Content: You might find this interesting as well

Statistics

Topics

Apple App StoreAppleMobile app usageApp storesMobile app monetization
Do you have any questions about our business solutions?

We provide you with detailed information about our Professional Account.

All features, all contents, at all times: Learn more about our professional solutions.

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$1,299 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how Statista can support your business.